Yesterday, I was faced with an opportunity.  Any opportunity to enhance my business and go all in.

…and I hesitated.

Then I made up excuses and went into a whole life story about how it would be irresponsible to move forward and what else I needed to do with my time…  I created a huge amount of drama as I was running as fast as I could away from the opportunity.

…and all I could feel was fear.

At that moment, my brain did something that everyone’s brain does, it went right into protection mode.  That small moment of hesitation was enough for my brain to click in and understand that something was different, something was uncomfortable and a threat to the status quo and this triggered my response.

Our brains are naturally wired to avoid things that are uncomfortable or scary.  They are designed to keep us safe and protect us.  When something is different…in that moment of hesitation….our brains decide that there is a threat, go right into protection mode and set about a way to avoid the situation.  The brain views discomfort and fear as a threat that it must protect us from.

The problem lies in the moment of hesitation…in allowing this process to take place.  If this is our mental process every time there is something uncomfortable, or scary or a threat to the status quo, then fear becomes the response and the brain goes into protection mode.

..and nothing ever changes.

So how do we combat this process?  Understanding our mind’s natural programming is half the battle.  Once you understand it, you are able to put in place strategies to combat the programing which allows you to move past that into action.  Basically there are 2 options:

  1.  Find a strategy that derails the hesitation.  Use a process that doesn’t allow your brain to move into protection mode so that you can take action quickly.
  2. Alternatively, in the moment of hesitation, you can feel the fear and do it anyway.  Having the courage to move into an uncomfortable or scary situation can be very empowering and serve to build confidence.

The beauty of either of these techniques is that they allow you to take action.  And there is a very real and tangible asset to taking action:


Past the fear, past the discomfort, after the action, comes a sense of intense freedom.  The freedom that is ONLY built by walking straight into an uncomfortable and scary situation and having the courage to act.  Feeling free is profound in altering perspective and providing momentum in the change process.

Courage is the key to acting in the face of fear.  Courage is the key to confidence.  Courage is the key to action.  Courage is the key to making choices that will take you away from where you are, and straight into living your very best life.


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